
About
Jamielynn
My Story
“I was like you; lead stylist, working in toxic salon environments, booth renter, salon owner and now- serial entrepreneur!”
Jamielynn De Leon (aka “JJ”), a world-renowned celebrity, “Hairstylist turned Revolutionary Entrepreneur" encapsulates Jamielynn's journey from a hands-on stylist to a visionary business leader who has reshaped multiple aspects of the beauty industry. As the founder of Rogue House Salon, a cutting-edge boutique featured at New York Fashion Week and on Times Square, Jamielynn has expanded her influence through innovative ventures like Salon Receptionist (Virtual “Live” Receptionist), Diary of a Salon Owner (Personalize Salon framework for mobility), and House of Annex (Runway Editoral Firm).
Her groundbreaking "Ditch the Front Desk" framework has revolutionized salon management, while the House of Annex collective offers hairstylists unique opportunities for portfolio building and fashion week experiences. Jamielynn's expertise has garnered recognition from Forbes, Business Insider, and The Today Show, among others. She was also named one of the 40 Under 40 by Entrepreneur Herald.
With a BA in Women's Studies and extensive industry certifications, Jamielynn continues to empower salon owners and aspiring hairstylists through her various enterprises, workshops, and active involvement in international fashion weeks from New York to Paris and Milan. Her Virtual Live Receptionist service, born from her own experiences, provides affordable administrative support to salon owners, allowing them to focus on their craft and achieve better work-life balance.
Jamielynn's personal journey of overcoming adversity, including PTSD and a brain injury, has fueled her mission to support fellow salon owners. Through her platform, Diary of a Salon Owner (DOASO), she offers digital courses and guided frameworks for sustainable success in the ever-evolving beauty industry.
A dynamic speaker and advocate for women entrepreneurs, Jamielynn leverages her YouTube channel, JamielynnJJ, to share insights and promote virtual receptionist technology. Her influence extends beyond the salon, shaping the future of the beauty industry through innovation, resilience, and unwavering dedication.

Founder
Salon Receptionist
Jamielynn De Leon is a prominent figure in the beauty industry, known for her unwavering determination and a passion for innovation. She aims to revolutionize the industry by empowering salon owners worldwide.
Founder
House of Annex
Jamielynn De Leon, embodies the journey from accomplished hairstylist to revolutionary entrepreneur, reshaping the landscape of the beauty industry. Through House of Annex, a pioneering runway editorial firm, Jamielynn has created a global platform that transforms the lives and careers of hairstylists worldwide.
Expert in Virtual Receptionist Service and Beauty Industry Authority
Jamielynn is a graduate of Landmark Education courses, Tony Robbins courses and mentored by the Platinum members at Tony Robbins. She is educated in many salon courses such as: Empowering You, Salon Summit, HPSA, FYB, RBB, and Profit First for Salon.
She is a certified IPEC Life Coach with an emphasis on Executive Coaching. A graduate from UCSB with a degree in Women Studies. Managed many salons and has ran NYFW more than 10X.
Jamielynn has been featured on Forbes Magazine, Business Insider, The Today Show and Lead Artist for New York Fashion Week.
Ready to tell your story? Book a free strategy call. Let’s optimize your salon management with Virtual ‘Live’ Receptionist.

“We live in a different generation, my mission is to create the new leaders for today. YOU’RE NOT ALONE!”
Jamielynn “JJ”